We have all read the famous quotes on Success, where it’s said that – “There is no shortcut to Success.“ Looks like Google with its Update this time, and in the past is just trying to prove this right in more ways than one. For last few years Google Algorithm update has brought about the […]
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Today we have all heard and talked about sustainable energy in one form or the other. And just the other day, while reading and hearing about it, triggered a thought, that with all the evolution in the Digital marketing and Online space, do all the brands and businesses have a sustainable Marketing plan which can […]
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Conversations Matter! – Digital Marketing is now all about what Others Say about You. Today SEO and Digital Space is more than off page articles, inbound links and Meta Tags. With Google regularly moving towards real time search and crawling through twitter and communities on social media engagement vehicles, digital marketing is becoming more and […]
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Color creates emotions and feelings that help show your potential customers what your business is all about and what kind of products/services you are selling. Choose color wisely. A splash of color can help move a website visitor’s eye through your site, it creates movement and can direct website users around a page to a […]
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With the Web2.0 trend in the industry, more and more companies have started using blogs as new marketing tool, to the extent where blogs have transformed themselves into brand elements, as blogs now have the power to give a voice and a personality to a company. Still, should we start a corporate blog? Is a […]
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How, Why and When should we jump into social media band wagon is a question which almost all companies face today. I have collated 5 additional reasons which could be the key drivers of why companies should choose the path of Social Media Optimization other the usual to 2 prime reasons of lead and traffic […]
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1. Links from relevant sites This is the most important quality parameter to measure the relevance of inbound link. However, this parameter has always been mistaken by most of the people. For instance, link of a weight loss site on the website about travel. These are two different domains and are not relevant to each […]
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“Content is King!” You would hear this every day in our life, if you are working on online marketing, SEO or web design. And if you want your website to generate back-links and have quality content that search engines love, be sure to make it readable equally by people and search engines. The motive of […]
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Innovation is fast becoming the key to success with the current Economic crisis making customers and buyers more thoughtful in their spending. It’s now time for all the companies to add value and bring innovation to their product offering to offer more to the user and hence provide an added advantage to their product. The […]
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Every day I hear and read people discussing and giving new ideas on how we can optimize a website for the most important keywords for Google. They make it sound so difficult that companies end up paying thousands of dollars for something they can do by themselves. In fact it’s the most simple thing, all […]
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